brewing up a brand storm

the challenge:

Revitalise House of Fraser's café brand, Café Zest, operated by The Massarella Catering Company.

our approach:

A fresh blend of design and strategy.

• Crafted a new logo that pops
• Designed menus that make mouths water
• Created point-of-sale materials that catch the eye

Colour palette:

Cool blue meets sunny yellow, complementing the interior and creating a welcoming vibe.

Typography:

Hand-drawn fonts for a dash of casual charm.

the result:

A café brand that's as refreshing as your morning cuppa. Because great branding should always leave you feeling a little... zesty.